https://www.aretemens.co.uk/blog daily 0.75 2026-02-07 https://www.aretemens.co.uk/blog/https/banjo-aqua-pr5lsquarespacecom/blog-page-url/new-post-title-3 monthly 0.5 2026-02-07 https://www.aretemens.co.uk/blog/https/banjo-aqua-pr5lsquarespacecom/blog-page-url/new-post-title-2 monthly 0.5 2022-08-16 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1f433092-4b14-44a6-9fbc-cdb9e6c80f0b/image0+%282%29.jpeg Blog - Aretê 3.0 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/https/banjo-aqua-pr5lsquarespacecom/blog-page-url/new-post-title monthly 0.5 2021-10-18 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1634571213703-WEFXY6S9POCQS7XXOKL2/image0+%281%29.jpeg Blog - How To Battle Baldness - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/the-rising-mullet-trend monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1629917482989-4WT9L9XSR8WUAINCRRQL/The+Rising+Mullet+Trend.jpeg Blog - The Rising Mullet Trend - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/a-safe-space-for-those-who-need-it monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628432010923-MIYI2VLZNGB50P8IP4EB/A+Safe+Space+For+Those+Who+Need+It. 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https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628540283163-XCQAJCQSQVYRC7C6MAU8/Aret%C3%AA+-+Salon+International+2019+-+2 Blog - Salon International 2019 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628540477855-7AFTCJ708H3L4IDJW8BR/Aret%C3%AA+-+Look+Number+1+by+Joshua+O%27Callaghan Blog - Salon International 2019 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628540832170-SLN45ATE4X9PZPJL96D0/Aret%C3%AA+-+Look+Number+2+by+Matt+Dryden Blog - Salon International 2019 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628540963031-Z4LFRHDYV7LT48WDMRXC/Aret%C3%AA+-+Look+Number+3+by+Matt+Pearson 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https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628541858315-JFVNQGO8J41A4ZMBQSX7/We%E2%80%99ve+spoken+a+lot+about+our+name+wether+it+be+at+shows%2C+to+our+guests+or+even+in+the+%E2%80%98our+story%E2%80%99+section+of+our+website.+And+the+word+itself+we+know+is+closest+translated+to+virtue+or+excellence.++However+I+want+to+give+you+an+insight+into+the+character+of+Aret%C3%AA+in+Greek+mythology.++Aret%C3%AA+was+a+Greek+goddess+however+she+played+only+a+minor+role+in+the+story+of+%E2%80%98The+Odyssey%E2%80%99+so+very+little+is+known+about+her.+She+was+the+Queen+of+Scheria+and+was+married+to+King+Alcinous.+The+island+of+Scheria+that+they+ruled+was+the+final+destination+for+Odysseus+after+his+10+year+journey.+Here+he+prayed+to+Aret%C3%AA+for+protection+and+was+granted+refuge+and+treated+hospitably.++Aret%C3%AA+also+appears+in+the+Greek+tragedy+%E2%80%98Medea%E2%80%99.+Medea%2C+daughter+of+King+Ae%C3%ABtes+of+Colchi%2C+was+being+pursued+by+the+Colchians+to+be+tried+for+murder+so+she+fled+to+the+island+of+Scheria.+Aret%C3%AA+took+Medea+and+the+Argonauts+in+and+cared+for+them.+Aret%C3%AA+asked+another+mythological+hero+%E2%80%98Jason%E2%80%99+to+marry+Medea+to+save+her+life.++As+the+Goddess+of+virtue+and+knowledge+she+appeared+in+the+story+of+Hercules.+He+came+to+a+point+in+his+life+where+Aret%C3%AA+made+him+choose+between+doing+the+right+thing+%28a+hard+life+of+fighting+evil+and+eventual+glory%29+or+taking+the+easy+path+%28a+life+of+riches+and+no+hard+work%29.+Hercules+obviously+chose+Aret%C3%AA%2C+the+path+of+virtue.+Therefore+he+was+immortalised+as+a+great+warrior+as+opposed+to+being+a+forgotten+man.++Overall+we+can+see+Aret%C3%AA+clearly+always+did+the+right+thing+and+was+a+true+Goddess+of+virtue+and+excellence.+These+qualities+were+then+embodied+into+the+word+Aret%C3%AA+which+carries+the+same+characteristics+today.+These+are+some+of+the+reasons+we+chose+to+use+this+as+our+name.+We%E2%80%99ll+always+try+to+do+the+right+things%2C+even+if+it%E2%80%99s+the+much+harder+choice.+Never+choose+the+path+of+least+resistance+as+it+usually+leads+to+boredom+and+minimal+growth.++Words+by+Matt+Dryden 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is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/keanu-reeves-turning-adversity-into-advantage monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628543618906-4Q19RHNCVOCMFQVPAW0I/Keanu+Reeves+%E2%80%93+Turning+Adversity+Into+Advantage Blog - Keanu Reeves – Turning Adversity Into Advantage - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/baxter-of-california-life-lived-true monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1628543750490-HNX7QZP3V9GU5QDT8CMW/Baxter+Of+California+%E2%80%93+Life+Lived+True Blog - Baxter Of California – Life Lived True - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/how-to-maintain-healthy-looking-skin monthly 0.5 2021-08-25 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difference. https://www.aretemens.co.uk/blog/the-ultimate-outfit-design-hack monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1629891288936-ONNKCUKBIAA8WBHM7CHZ/The+Ultimate+Outfit+Design+Hack Blog - The Ultimate Outfit Design Hack - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/small-changes-that-lead-to-big-results monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1629891479071-KIODFWS4YDY8GPIO47ZN/Small+Changes+That+Lead+To+Big+Results Blog - Small Changes That Lead To Big Results - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/how-to-get-what-you-want-in-a-barber-shop monthly 0.5 2021-08-25 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can make all the difference. https://www.aretemens.co.uk/blog/joshs-style-icons monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1629893573260-9LHQQU446ZEZ8PQCZHLQ/David+Beckham++David+Beckham+ticks+all+the+boxes+for+me.+He+gives+time+and+energy+to+charitable+causes%2C+he%E2%80%99s+had+an+impeccable+career%2C+makes+timeless+style+choices%2C+blessed+with+great+hair%2C+remains+family+orientated+and+to+top+it+all+off%2C+he%E2%80%99s+British+to+his+core.++I+don%E2%80%99t+remember+a+time+in+my+life+when+I+wasn%E2%80%99t+inspired+by+David+Beckham+to+be+honest.+Growing+up+in+the+90%E2%80%99s%2C+how+could+a+young+boy+not+have+been.+As+I+aged%2C+so+did+my+understanding+of+what+a+role+model+should+be%2C+and+this+man+is+a+fine+example+of+a+well+lived+life.++What+inspires+me+most+about+his+image+is+his+ability+to+look+good+in+anything.+Dinner+jacket+and+bow+tie+or+jeans+and+a+beanie%2C+he+wears+it+well.+This+fits+my+idea+of+how+style+works+best.+Fashion+is+what+you+buy%2C+style+is+what+you+do+with+it.+Although+Becks+isn%E2%80%99t+always+the+most+fashionable+man%2C+his+outfits+consistently+look+well+crafted.+That+to+me%2C+is+a+true+definition+of+style.++Tom+Ford++Tom+Ford+inspires+me+on+so+many+levels.+His+personality+is+felt+in+every+single+aspect+of+the+brand+he%E2%80%99s+built+around+his+love+for+elegance.+Fragrances+and+cosmetics+right+through+to+screen+directing.+His+presence+is+undeniably+felt.++What+I+love+about+Tom+Ford%E2%80%99s+wardrobe+choices+and+grooming+are+again+centered+around+style+over+fashion.+He+has+the+ability+to+make+any+outfit+look+like+it%E2%80%99s+worth+a+billion+pounds%2C+but+it%E2%80%99s+the+Tom+Ford+unifrom+I+love+so+much.+Almost+always+seen+in+a+black+2+button+suit+with+a+white+shirt%2C+aviators%2C+black+shiny+shoes+and+a+perfect+5+o%E2%80%99clock+shadow.+He+shows+us+that+looking+good+is+about+knowing+what+makes+you+look+good%2C+not+about+trying+hard+to+look+good.++Asap+Rocky++As+unconventional+a+choice+as+it+may+seem%2C+Asap+Rocky+to+me+represents+the+evolution+of+what+it+means+to+be+a+stylish+man.+His+ability+to+adapt+any+outfit+for+any+situation+is+unparalleled.+Streetwear+could+not+be+any+further+from+the+street+in+today%E2%80%99s+society.+With+Louis+Vuitton+recently+collaborating+with+Supreme+and+rumours+they+may+have+bought+the+company+for+%C2%A3500+million.+Plus%2C+Dior+making+Asap+the+face+of+their+menswear+brand%2C+I+don%E2%80%99t+think+i%E2%80%99m+the+only+person+seeing+a+shift+in+what+is+regarded+as+the+finest+way+to+dress+as+a+modern+man.++Asap+has+the+ability+to+make+tailoring+look+completely+unique+and+cool+without+losing+the+sophistication.+He+works+a+similar+magic+on+a+t-shirt+and+jeans+and+makes+it+completely+his+own.+What+I+love+is+he%E2%80%99s+showing+us+that+today+a+man+needs+to+know+how+to+do+both.+Deciding+which+belt+will+go+with+your+shoes+just+isn%E2%80%99t+enough+these+days.++Richard+Biedul++Richard+Biedul+is+my+go+to+man+for+inspiration.+In+my+opinion+he+has+to+be+one+of+the+best+dressed+men+on+the+planet.+That%E2%80%99s+even+before+we+get+to+his+perfectly+%E2%80%93+unperfect+hair+and+a+beard+that+has+a+grey+pigmentation+on+the+chin+some+men+would+kill+for.+He+gets+it+right+from+head+to+toe%2C+apparently+even+genetically.++His+outfits+are+the+perfect+example+of+how+a+man%E2%80%99s+clothes+shouldn%E2%80%99t+match%2C+but+compliment+each+other.+A+man%E2%80%99s+ability+to+look+good+and+also+make+it+look+like+an+accident+is+what+sets+him+apart+in+the+style+arena.++It+doesn%E2%80%99t+take+a+genius+to+pick+out+a+nice+suit+or+coat.+The+skill+is+wearing+it+without+looking+inferior+to+it.+An+outfit+should+enhance+a+man%E2%80%99s+presence+in+a+subtle+way+and+not+be+the+only+thing+that+gets+him+noticed.++This+is+what+I%E2%80%99m+trying+to+learn+from+Richard+Biedul.++Michael+Cain++Michael+Caine+is+the+icon+of+icons%2C+there+was+no+way+I+was+leaving+him+off+this+list.+The+king+of+cool+back+in+the+60%E2%80%99s%2C+coming+into+the+limelight+at+the+same+time+as+Vidal+Sassoon.+Good+friends+and+also+housemates+for+a+while+there%E2%80%99s+no+wonder+he+has+always+sported+the+perfect+classic+mens+haircut.++Blending+all+the+best+bits+of+classic+Savile+Row+tailoring+with+a+casual+Italian+influence+and+thick+rimmed+glasses.+Sir+Michael+Caine+is+the+most+fine+example+I+can+think+of+as+to+what+it+is+to+be+a+well+presented+British+gentleman. Blog - Josh’s Style Icons - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/blog/how-to-select-a-new-fragrance monthly 0.5 2021-08-25 https://images.squarespace-cdn.com/content/v1/6107f4b0caa57c41c7e0107e/1629893729200-QDY6SCXY0ADE17N9TR40/How+To+Select+A+New+Fragrance Blog - How To Select A New Fragrance - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.aretemens.co.uk/our-story daily 0.75 2021-08-25 https://www.aretemens.co.uk/home daily 1.0 2021-08-26 https://www.aretemens.co.uk/contact daily 0.75 2022-08-15 https://www.aretemens.co.uk/store daily 0.75 2021-08-25 https://www.aretemens.co.uk/store/p/style-03-3s7kn monthly 0.5 2020-10-29 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995359073-31Z0GDCLJ9HW8CJIJLD2/acc_3-A.jpg Store - Style 03 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995357849-8NGCXUQEF2KRCGG9J56P/acc_3-B.jpg Store - Style 03 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995360517-9PHQ1KFWS91Y3S83MJEC/acc_3-C.jpg Store - Style 03 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995360097-A4WEH9E0B9FRKVHB6PYI/acc_3-D.jpg Store - Style 03 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995400336-KDBQV5GIMQCNOVKCTZ3K/acc_3-Detail.jpg Store - Style 03 https://www.aretemens.co.uk/store/p/style-02-kl3ws monthly 0.5 2020-10-29 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995042373-X10MKTHGRTTQUU16GRPH/acc_2-C.jpg Store - Style 02 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995045296-RKR6P83LUUA252MKNU3E/acc_2-D.jpg Store - Style 02 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995039958-8KD1M5X33D8RJZ4W9I9B/acc_2-A.jpg Store - Style 02 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603995083204-2LAEQFW6874J4KQ58WBY/acc_2-Detail.jpg Store - Style 02 https://www.aretemens.co.uk/store/p/style-01-46yb4 monthly 0.5 2020-10-29 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603994623637-UY05A2GJLOOKS5WCS085/acc_1-A.jpg Store - Style 01 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603994627796-MVXNCUBQA4XMR0VWFC60/acc_1-D.jpg Store - Style 01 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603994625115-UUXB884VQ99DTRCZVU6S/acc_1-B.jpg Store - Style 01 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603994625585-DA4MXHFC1S0B2GBIVYW8/acc_1-C.jpg Store - Style 01 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1603994731437-KTTMR9VGPR43KG9VKXXR/acc_1-Detail.jpg Store - Style 01